Marketing Strategy
It’s not unusual that clients come to me with a blank sheet of paper and need help with creating a strategy, or a plan. They may have an idea or face a challenge – beyond that, they need guidance on exactly what they need to do. And that is just the type of project that I like to get involved in.
Marketing Automation
Need an Oracle Eloqua expert to help with the execution of digital marketing campaigns? I work on a project basis to build emails, forms, landing pages and campaigns using company-branded templates. Applying marketing automation, I produce different types of Eloqua campaigns including nurture tracks, webinars, events and gated content.
Content Marketing
Content creation can include anything from collateral, case studies, emails, blogs, and datasheets. I produce all types of content to engage a range of stakeholders and make industry topics and subject matter more compelling.
- Thought Leadership
I can help you to define what you want to achieve by positioning yourself as a thought leader and who you define as your target audience. Once you have a clear idea of the group(s) of people you want to reach with your thought leadership, I can help you create a mixture of different formats, such as written pieces – advice-based blog posts, whitepapers, articles, e-books and so on – or any other format you think will add value for your audience.
- LinkedIn Content
I’ll work with you to understand your company goals, then put together a strategy to achieve them. I’ll create relevant content for your posts and target decision-makers to show what you can do for them.
- Website Content
If you need a website presence, I can create a plan, develop copy, create a brand and source imagery. If your website is out of date, I can review what you already have, make recommendations and make the updates. And, to save you time, I can manage ongoing changes and updates to your site.
- Localisation
If you are looking to enter a new market, I can localise existing content to ensure your message resonates.
Design and Creative
From online or print-based design, I can ensure your product, service, and your company is represented by the look, feel and voice of your brand.
Got a project and need help? Contact me.